The Dr. Pat Show Dr. Pat Baccili

Guest Profile

Raj Register

Raj Register

Raj Register, Head of Growth Audience Marketing Communications at Ford Motor Company is diverse and detail-driven leader with a background in product development and marketing. In her current role, Raj leads developing and delivering 360-degree marketing strategies for African American, Hispanic, Women and Millennial consumers for the Nation. Ford is where her career began, and she is proud to work for a hometown corporation. Raj is a frequent speaker on panels and at conferences highlighting the great work of her team!


She loves to mentor students, upcoming professionals and honored to serve as a mentor and advisor for several organizations including Inforum Michigan, ANA Multicultural, Ford Professional Women’s Network and NBMBAA. She has recently received honors as a Michigan Chronicle Woman of Excellence, Driven Vanguard Award, Rainbow PUSH Emerging Leader Award and Ford Brand Recognition – IHS Multicultural Volume and Loyalty Awards