As founder, president, chairman and CEO of Silverado, Loren Shook is often recognized as a memory care futurist. Loren is a true visionary – helping to transform an industry while creating thousands of healthcare jobs – but he is most driven by a lifelong commitment to changing lives. A leader in senior housing, he frequently speaks at national and international events, and has presented to the Senate Special Committee on Aging – bringing insight on how to provide quality of life for people with Alzheimer's disease. Loren is the recipient of awards that include the University of California Irvine’s Institute for Memory Impairment and Neurological Disorders’ 2015 Community Leadership Honoree Award, Boomer Business Summit's Innovation in Leadership and Service Award, Ernest & Young's Entrepreneur of the Year award in health care and others. He co-authored New Possibilities in Memory Care: The Silverado Story and The Silverado Story: A Memory Care Culture Where Love is Greater than Fear.